27th March 2019
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Bespoke learning environment provider, The Immersive Learning Studio, has received a £50,000 loan from NPIF – BFS & MSIF Microfinance, managed by MSIF in partnership with GC Business Finance as part of the Northern Powerhouse Investment Fund.
The Immersive Learning Studio is a Liverpool-based company that specialise in building state-of-the-art, immersive learning & training environments for business.
Co-founders & Directors, Carl Da-Costa Greaves and Kevin Melia, launched The Immersive Learning Studio as a direct result of demand from existing customers of their already successful strategic and creative marketing agency, Studiowide.
Whilst recognising the growing need for this segment of the existing Studiowide business, Carl and Kevin also recognised the requirement for a separate ‘sister’ company to solely focus on creating and developing new and immersive L&D environments.
By using their passion and skill for digital, The Immersive Learning Studio harnessed multiple technology services, including virtual and augmented reality, to deliver new ways of learning to an impressive list of global brands including; Rolls Royce, Lufthansa, Airbus and Continental Tyres.
To help with the expansion and growth of The Immersive Learning Studio, the directors approached MSIF Investment Manager, Andy Jones. As both directors had a long standing relationship with MSIF, Andy was able to thoroughly identify their business needs, resulting in securing £50,000 of NPIF funding.
Going forward, The Immersive Learning Studio will continue to put the learner at the heart of everything they do. Their goal is to create lasting behavioural change by using thought provoking and mentally stimulating environments. The funding obtained will allow The Immersive Learning Studio to further grow the business, expand product development and wider market their services to organisations.
Kevin Melia Director The Immersive Learning Studio said: “We’ve enjoyed a long and successful business relationship with MSIF, and we continue to work with them because we’ve benefited from more than just the financial lending support they provide.
It’s their holistic approach to working with businesses that motivates our decision. This includes their collaborations with Studiowide on the Liverpool Business Initiative, the introduction to other Merseyside businesses, who they felt there was a synergy and mutual benefit with, and also their valuable insights into any business plans we present to them.
They’ve been a valuable partner to Studiowide, I look forward to a similar success with The Immersive Learning Studio”.
Andy Jones of MSIF said: “It has been great and an absolute pleasure to work with Carl and Kevin again. After the success of Studiowide, I can only envision great things to happen with The Immersive Learning Studio. Both Directors have worked extremely hard and they have a great workforce behind them to propel the business forward, and further service to an extensive list of global clients.”
Sue Barnard, Senior Manager at British Business Bank, said: “Historically, funding options for businesses in the North have been scarce, which has stifled growth and innovation in the region. NPIF is making real strides in reducing the regional funding gap between the North and the South, providing a variety of finance solutions that help businesses in the North realise their growth ambitions.”
The Northern Powerhouse Investment Fund project is supported financially by the European Union using funding from the European Regional Development Fund (ERDF) as part of the European Structural and Investment Funds Growth Programme 2014-2020 and the European Investment Bank.
The MSIF group of funds are managed by Alliance Fund Managers Limited which is regulated by the Financial Conduct Authority in the course of investment business. Financial Conduct Authority Registration Number is 180891.
BFS Funding Managers Limited is regulated by the Financial Conduct Authority as a Small Authorised UK AIFM under firm reference number 608682.
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